Our communications audit is a popular choice among small, growing businesses, especially those that lack experienced in-house resource.
When we do a communications audit, we review your communications and make recommendations to build on strengths and address weaknesses, taking account of your goals, budget and resource. We draw on our understanding of the challenges faced by small businesses and consider your competitive landscape when making recommendations for change, where it is needed.
The scope of the communications audit depends on the scale of your existing marketing and communications. Typically, we review your branding (from visual elements to messaging), website, marketing collateral (digital and print), newsletters and social media engagement.
Marcie conducted a review of Innovia’s marketing activities and helped us develop our strategy for marketing communications. It was a challenging assignment: Innovia as a small company, working across many sectors on highly confidential assignments is quite limited in how it can describe its work. Marcie brought valuable experience of the different ways that professional service firms approach marketing and quickly provided relevant, targeted advice, ranging from long-term actions that will support Innovia’s growth to short-term simple fixes. Marcie’s highly professional and efficient approach is balanced with pragmatism and humour; it has been a pleasure to work together.
CEO, Innovia Technology